TikTok campaigns

TikTok campaign creation starts with the ad, then moves into targeting and campaign setup, then review.

Current flow

1. Create Ad: add the ad name, display name, creative format, creative copy, landing URL, media, and call to action.
2. Targeting: choose campaign objective, budget settings, ad group details, schedule, location, age, gender, operating system, placement, bidding, and optimization.
3. Review and publish: confirm campaign, ad group, and ad details before publishing.

Objectives

Marketing currently offers Traffic and Web Conversions for TikTok campaign creation.

Related

• Create campaigns in Ads Manager
• Use Creative Center